ART DIRECTION
CAMPAIGN STRATEGY
SCULPTRA | SKIN THAT FEELS LIKE YOU
Art directed a 360° Sculptra campaign across film and stills, featuring multiple talents and their lifestyles. Led concept development, visual direction and post production, with the campaign extending into before and after narratives, testimonials and CGI infographics adapted for social, digital and paid media.
SKIN THAT FEELS LIKE YOU *
SKIN THAT FEELS LIKE YOU *
We showcased the lifestyles of six different individuals, offering a glimpse into their lives and how Sculptra helps them feel more like themselves, authentically reflecting who they are.
INTRODUCTION TO TALENT
BEFORE & AFTER
We documented multiple talents over a 12 month to show the slow but progressive results of the treatment.
TESTIMONIAL
At the end of the 12 month treatment, we documented the testimonials of all our talent and how Sculptra made a difference.
HOW IT WORKS
It was key to showcase how the treatment works using CGI.
